Posted on October 31, 2016
Explore Consumer Intent Through Micro-Moments!
By Marc Berolo
The concept of micro-moments was introduced over a year ago by Google. Micro-moments are essentially a way of framing a user’s path to purchase or conversion, with a specific focus on mobile. Google has been publishing supportive information on how these moments relate to specific industries and user behavior across different platforms. Micro-moments provide a […]