How brands meet their customers

Iguana

Branch

What Customers Are Saying

When talking to Pure Digital I could tell right away that they knew the digital marketing landscape well and that I wouldn’t have to micro manage them. I can truly say that I’ve found a partner in digital marketing – they’re smart, innovative, dedicated and have extremely great work ethic.

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Daniel Samoohi - CMO Clearwater Financial Group

Our business goals have become Pure Digital’s business goals. It is a pleasure to work with a team who takes our success personally. Everybody is always testing, learning and improving. The team is dedicated, hungry and young. Best PPC team we have worked with in over 15 years.

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Darcy Foster - CEO Natural Wellbeing / Pet Wellbeing

What I like most about Pure Digital is the collaborative and out-of-the-box thinking they bring to every campaign. I don’t think of them as my “search engine marketing” vendor. I think of them as a true marketing partner who is committed to helping me achieve my sales and profitability targets.

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Jonty Yamisha - CMO Coverdell

Pure Digital has helped us succeed to getting back on track with our PPC and online marketing efforts. They have helped us cut out excess spend and increase our ROI. They have gone the extra mile to not only focus on PPC, but also to help us build a better customer experience.

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Scott Andrews - CEO Ace Exhibits

PPC and CPA Performance Marketing

1. managed, ONLY better

Pure Digital managed services consistently delivers more account control, so we can leverage the very best opportunities as they present themselves.

2. the BIG promise

Big data is a big buzz word, but the principals that work for enterprise can be used for the ultimate problem solving. Perspective coupled with connected variables lead to positive yielding actions.

Low on cost, big on data

3. a MOVING target

Spotting the changes that can maximize clicks and acquisitions is half the battle, because forecasting actions relative to the new climate is what makes money.

4. the WINNER'S circle

Early adopters are big winners, as advertising platforms evolve we get more tools to generate growth. To turn it around into a ROAS it is all about navigating the 80/20 rule; 20 to find the opportunity, 80 to scale positive growth solution.

Accomplishments in 2016 YoY

Lead Generation

122% Average
Leads Increase
19% Average
CPL Decrease
Leads
122%
CPL
19%

E-Commerce

62% Increased
Revenue
12% Greater
ROAS
Revenue
62%
ROAS
12%

Our Case Studies

Small Business Loans Finance Dental Insurance Insurance Pet Healthcare Retail HVAC Coverage Insurance

The Core Team

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Benjamin Arabov

CEO - Digital Strategist

At the age of 21, I consulted at Google to help develop a digital marketing educational app called Primer. At the age of 22, I started Pure Digital. In 2016, we generated over $100 million in revenue for our clients, after being in business just two years.

While growing my client’s businesses, Last year I had the pleasure of consulting at one of the most respected artificial intelligence firms in the world, Narrative Science, in developing a software that extracts content-driven insights from Google Analytics.

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Stefan Ivanovski

Account Executive

Put simply, Stefan is an SEM and web analytics expert. For him, PPC is above all a matter of resolving the binary opposition of algorithms and humans – a postmodern phenomenon that will most likely define the future.

When away from his desk, Stefan prefers calculating the shortest distance between any two imaginary points (it’s usually at least one full circle). Recently, he calculated that he writes about himself in third person 3.52% of the time. Most of these writings are purely digital.

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Michelle Greenberg

Snr. Account Manager

After working in a variety of tech-related fields, I found that digital marketing presented the best opportunity to utilize my strongest skills and meet personal, highly-satisfying goals. I quickly became Google Analytics certified as well as Google Adwords certified in order to build my expertise in PPC services. Multiple corporations have since trusted me to manage their marketing budgets for over three years, primarily because my spending strategies allowed them to dramatically increase sales, leads, and website traffic. Perhaps the most rewarding elements of my job, however, are interacting with businesses I am passionate about and seeing them grow.

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James Helder

Product Feed Specialist

I have a Masters in Applied Psychology where I focused on marketing and consumer behavior. After graduating, I immediately started working at an online ad agency, specifically in the pay-per-click department. I managed a wide variety of clients, but started to favor the ecommerce clients, especially with the launch of Google Shopping.

I devote most of my efforts in the Google Shopping and the CSE space where I optimize campaigns and datafeeds to improve performance.

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Sean Levinson

Head of Content Development

A veteran of several tech startups, I specialize in creating content that entertains, informs and inspires. My work helps companies develop a powerful voice and put their expertise on display via various avenues of communication.

I focus on mastering the marketing capabilities of written content, such as expanding a company’s reach and enhancing its reputation as an industry leader. Pure Digital’s clients deserve the utmost recognition, and it is my pleasure to show the world how incredible these companies are.

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Michal Dzieciolowski

Account Manager

Exposed to technology at a young age, I became fascinated with computers and how they facilitate human interaction. As I grew older I dove into the world of programming and even lightly into game design. As a programmer, I love being challenged by computing problems and working them out in a logical way.

SEM gives me the chance to analyze human behavior through trends, and a technical background gives me a detail-oriented analytic problem solving ability, which is a key component for success in digital marketing.

Latest Blog Posts

Posted on July 19, 2017

Why Use Data-Driven Attribution?

By Valentin Kurdov

Businesses currently have more opportunities to connect with consumers in a given day than ever before. It’s critical for marketers to know which opportunities matter, and which ones don’t. The search process doesn’t start and end with “buy the exact product I already know I want.” People have a tendency to click on multiple ads […]

Posted on July 19, 2017

Google Updates Booking For Salons and Spas

By Michal Dzieciolowksi

Google is always coming up with new ways to integrate different services into their own platform. Their most recent addition allows users to book appointments for salons and spas directly through Google using Google Maps, Search and the Reserve with Google site. As one of the largest information-collecting companies, the ease of booking comes at […]

Posted on July 19, 2017

The Importance Of AMP (Accelerated Mobile Pages)

By Lisa Tully

What is AMP? Marketers have been hearing a lot of talk about AMP (Accelerated Mobile Pages) so far this year. What’s all this buzz about? Well, it’s a project from Google and Twitter designed to make mobile pages load faster. AMP is also an open source HTML coding standard for publishers. The purpose of this […]

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